Retail/Ecommerce
The Biggest Lie in Direct Sales
Monday, May 7th, 2007You’ve heard it – whether in your company’s training or in a recruiting pitch. My company says it, too. “Our (insert product here) is so great, it sells itself.”
What do you think of when you hear the word salesperson? Or sales? If you’re like me, the classic used-car-guy image pops into your […]
Starting and Marketing a Retail Business
Monday, April 9th, 2007Becoming a small business owner can be very exciting! Keep in mind that it’s not an “overnight” accomplishment, and it takes some thought and planning before-hand, as well as persistence and patience in the first several years.
Before you start your business, you need to decide on a name…..and maybe design a logo (that can […]